How does connecting these seemingly different activities work and why to do so?
Consumer behavior is changing and marketing activities must proactively respond.
All services
- Changing Image / Rebrand
- Product Launch
- Press Conference
- Guerilla Marketing
- Marketing Strategy
- PR Training
- Media Analysis
- PR Analysis
- Media Buying
- Monitoring Competition
- Crisis Scenarios
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01.11.2013
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01.11.2013
PR Trends 2014
Communication has accelerated, the market and the behavior of its participants has changed. Get control of your brand.
Think more strategically about what and how to communicate. Your target is proactivity. Follow the action in real time, anticipate and be prepared to respond.
Crisis Communication
When you have TV reporters in front of your house…
We will protect your reputation and sales, I can handle even the most critical situations.
The first step is always prevention. We try to capture the crisis situation before it even occurrs. The most important factor here is our special relationship with journalists.
Preparing crisis scenarios ahead for all the anticipated crisis and potential attacks including the information from whom they are most expected, it contains for example:
- List of media for immediate addressing
- Key speakers
- Prepared quotations for the case that the management of your company will not be available
- Responsible person from our position and the client's
The crisis communications relates with the following steps:
- We provide continuous monitoring
- Training – Learn how to speak to the media
- Representation – we can speak in the media for you
- Counterattack – Let's turn the situation in your favor. Strengthening communication on the topic if it's necessary.
